As the creative agency behind Duck Smoke’s brand development, our journey was an exhilarating exploration of diverse design styles and options, all rooted in our client’s profound love for the outdoors, duck hunting, and cigars. At Duck Smoke, we didn’t just create logos; we crafted a narrative that celebrates the fusion of rugged wilderness, camaraderie, and the indulgence of premium cigars.
Our process was marked by meticulous attention to detail, with highly custom character illustrations breathing life into the brand’s essence. Each stroke and shade encapsulates the spirit of adventure and the joy of shared experiences, resonating deeply with aficionados who cherish the simple pleasures of life. Duck Smoke isn’t just a brand; it’s a testament to our commitment to storytelling through design, capturing the heart and soul of our client’s passions.
Beyond the brand and graphics we conducted market research and brand exploration, immersing ourselves in the world of outdoor enthusiasts, duck hunters, and cigar aficionados. This deep dive allowed us to uncover insights and nuances that informed the creation of a compelling brand story and a robust launch strategy. By understanding the desires and aspirations of our target audience, we crafted a narrative that not only resonates but also inspires.
